Segars to head WNBJ commercial production

Well-known West Tennessee video and commercial producer Jerrett Segars has joined WNBJ as Production Director and will lead the station’s commercial production and promotions.

Segars has been producing commercials for local businesses for the past 13-years, most recently at Lynn Productions. During the past five years at Lynn Productions, Segars directed high-end corporate promotions and local commercials as well as wedding films. His work has been featured in Martha Stewart Weddings and on the CMT Network.

“I’m truly blessed to work alongside the outstanding team at WNBJ,” says Segars, “I am looking forward to providing creative video production and effective marketing strategies for our clients in the Jackson and West Tennessee community.”

Prior to Lynn Productions, Segars spent seven years at Charter Media in Jackson as a producer and videographer creating commercials for local businesses. Before that he was a production assistant at the University of Alabama.

Segars will direct all of WNBJ Channel 39’s commercial video production, working with clients on the development and production of on-air and digital commercials and long-form programming. He also will oversee all station promotions and marketing for WNBJ.

“We’re excited to have someone of Jerrett’s caliber joining the WNBJ team,” says WNBJ General Sales Manager Kevin Kee, “Jerrett has a long track record of working with West Tennessee businesses to craft effective brand messages through the use of digital video; we look forward to employing Jerrett’s skills and knowledge to further help Channel 39’s clients achieve their sales and marketing goals.”

Segars is originally from Alabama, graduating from the University of Alabama in 2007 with a Bachelor of Arts in Telecommunications & Film. He resides in Jackson with his wife Brandy and son Logan.